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Aim farther - Upgrade your view
Take a better look at all you aim for, with the world's smallest2 digital camera including a 30x optical zoom lens developed by Sony along with the legendary ZEISS®, a clear retractable OLED Tru-Finder™, and other features to extend full-scale shooting capabilities. The new Sony HX90 — it's absolutely brilliant from every perspective.

The Elements of Comprehensive Image Quality
The synergy of a higher-performance CMOS image sensor, lightning-quick image processor and legendary lens pack the latest optical and engineering advancements into an amazingly compact form.

Renowned ZEISS optics
Legendary ZEISS® quality delivers brilliant sharpness, rich contrast and minimal distortion.

Exmor R CMOS sensor
A back-illuminated Exmor R® CMOS sensor with 18.2 effective megapixels takes in more light for greater detail in every shot.

BIONZ X image processing engine
Now reproducing more realistic detail and color in images with less diffraction and noise.

Command With Confidence
Instantly take control of any function that you want. All aspects of operation and handling are intuitively manageable, making it as easy as possible for you to love using this camera.

Get the best view

OLED Tru-Finder

This high-contrast retractable OLED Tru-Finder is far brighter than conventional electronic viewfinders and perfect for all-around portability, safety, and practicality.

Extra-speedy & precise Fast Intelligent AF
An improved spatial object detection algorithm realizes a more optimal and accurate lens drive to make AF even faster, for capturing more fleeting moments with ease.

Set the Right Shooting Style in Motion
Gain more choices to shoot your movie just right, according to the situation and how you want to show it. Whether you just want to share some action quickly or save it at higher resolution for more careful editing later, you can shoot in your own style to suit your purpose. Simply make format, mode, exposure and other settings and start recording as you like.

Enjoy movies in versatile formats
Choose XAVC S3 or AVCHD format for high-resolution movie recording. You can even simultaneously record the action as a compressed, Web-friendly MP4 file for easy sharing.

Keep the Blurs Away
Intelligent Active Mode with 5-axis4 image stabilisation and advanced frame analysis compensates for camera shake during movie recording to minimise blur that often results from handheld shooting.

Be Creative
Choose among P/A/S/M (Programmed AE/Aperture priority/Shutter-speed priority/Manual) modes to control exposure and adjust background blur in movies as well as still photos

Capability Beyond Convention
Show the world how much further you can go even after you've taken your shot. Touch up photos, share footage wirelessly, map your journey and have more fun in fresher ways than ever with your camera.

Trace your trip in detail
Built-in GPS geotags your photos and movies, so when viewing them later, you can see trail maps of the shooting locations using Sony PlayMemories Home software on a computer.

Share with ease - Gain remote control
Wi-Fi connectivity with iOS and Android smartphones for remote camera control and still/video sharing is easy. In addition to Wi-Fi support for connecting to smartphones, NFC technology (near field communication) provides "One-touch connection" to compatible Android smartphones and tablets. Users need only touch devices to connect; no complex set-up is required.

Play with more pleasure

PlayMemories Camera Apps5

Take advantage of PlayMemories Camera Apps downloads that make your camera and images more functional, creative and fun to play with.


Sensor type

  • 1/2.3 inch (7.82 mm) Exmor R® CMOS sensor

Number of Pixels (effective)

  • 18.2MP

Lens type

  • ZEISS® Vario-Sonnar® T* lens

F-Number (Maximum aperture)

  • F3.5 (W) - 6.4 (T)

Focal length (F=)

  • f = 4.1-123 mm

Clear image zoom

  • Still Image: 18M Approx. 2.0x / 10M Approx. 2.7x / 5.0M Approx. 3.8x / VGA Approx. 15x / 13M (16:9) Approx. 2.0x / 2.1M (16:9) Approx. 5.1x / Movie: Approx. 60x

Screen Type

  • 2.95 in (3.0 type) (4:3) / 921,600 dots / Xtra Fine / TFT LCD


  • 0.2-type electronic viewfinder

Brightness control

  • Auto, Manual (5 steps)

Digital zoom (Still image)

  • Up to 120x (VGA)

Optical zoom

  • 30x


  • Optical SteadyShot

Focus type

  • Contrast detection AF

Focus mode

  • Single-shot AF, Continuous AF, DMF, Manual Focus

Light metering mode

  • Multi Pattern; Center Weighted; Spot

Exposure Compensation

  • +/- 3.0 EV, 1/3 EV step

ISO Sensitivity (still image)

  • ISO 80-12800

ISO Sensitivity (Movie)

  • ISO 80–3200

White Balance Modes

  • Auto; Daylight; Shade; Cloudy; Incandescent; Fluor.: Cool White; Fluor.: Day White; Fluor.: Daylight; Flash; Custom; One Push, One Push Set

Shutter Speed

  • iAuto (4 in – 1/2000) / Program Auto (1 in – 1/2000) / Aperture Priority (8 in – 1/2000) / Shutter Priority (30 in – 1/2000) / Manual (30 in – 1/2000)

Shooting Mode

  • Intelligent Auto; Superior Auto; Program Auto; Aperture Priority; Shutter Speed Priority; Manual Exposure; MR (Memory Recall) 1,2,3; Movie Mode (Program Auto, Aperture Priority, Shutter Speed Priority, Manual Exposure); Panorama; Scene Selection

Scene Selection

  • Portrait; Advanced Sports Shooting; Landscape; Sunset; Night Scene; Handheld Twilight; Night Portrait; Anti Motion Blur; Pet Mode; Gourmet; Beach; Snow; Fireworks; Soft Skin; High Sensitivity

Continuous Shooting Speed (Maximum) (Maximum Number of Recording Pixels)

  • 10 fps (for up to 10 shots)


  • Off / 10 sec. / 5 s / 2 sec. / 3 consecutive shots with 10 s 5 s or 2 s delay selectable / 3 consecutive bracketing shots with 10 s 5 s or 2 s delay selectable

Picture Effect

  • Movie: Toy camera;Pop Color, Posterization, Retro Photo, Soft High-key, Partial Color, High Contrast Mono., Soft Focus, HDR Painting, Richtone Monochrome, Miniature, Watercolor, Illustration / Still Image: Toy Camera, Pop Color, Posterization, Retro Photo, Soft High-key, Partial Color, High Contrast Mono., Soft Focus, HDR Painting, Richtone Monochrome, Miniature, Watercolor, Illustration

Flash Mode

  • Auto / Flash On / Slow Synchro / Rear Sync / Flash Off


  • Yes

Built-in Flash Range

  • ISO Auto: Approx. 0.98 to 17.72 ft (W) / Approx. 8.20 to 9.84 ft (T)

Flash Type

  • Built-in, manual pop-up

Image Processor


Panorama (Shooting)

  • Intelligent Sweep Panorama (supports 360 format)

Compatible Recording Media

  • Memory Stick Duo; Memory Stick PRO Duo; Memory Stick PRO Duo (High Speed); Memory Stick PROHG Duo; Memory Stick Micro; Memory Stick Micro (Mark2); SD Memory Card; SDHC Memory Card; SDXC Memory Card(UHS-I); microSD Memory Card; microSDHC Memory Card; microSDXC Memory Card

Recording Format

  • Still Image: JPEG (DCF, ver. 2.0, Exif, ver. 2.3, MRF Baseline compliant); Movie: XAVC S, AVCHD format, ver. 2.0 compatible, MP4

Movie Recording Mode (NTSC)

  • AVCHD (up to 1920 x 1080/60p at 28 Mbps) / XAVC S (up to 1920 x 1080/60p at 50 Mbps) / MP4 (up to 1920 x 1080/60 fps at 28 Mbps)


  • Yes

Still Image Resolution

  • 3:2 mode: 16M (4896 × 3264) / 8.9M (3648 × 2432) / 4.5M (2592 × 1728), 4:3 mode: 18M (4896 × 3672) / 10M (3648 × 2736) / 5M (2592 × 1944) / VGA, 16:9 mode: 13M (4896 × 2752) / 7.5M (3648 × 2056) / 2.1M (1920 × 1080), 1:1 mode: 13M (3664 × 3664) / 7.5M (2736 × 2736) / 3.7M (1920 × 1920), Sweep Panorama: Wide (7152 × 1080/4912 × 1920), Standard (4912 × 1080/3424 × 1920), 360 (11520 × 1080)

Input and Output Terminals

  • Hi-Speed USB (USB2.0), Micro HDMI, Multi/Micro USB Terminal

Wireless Capabilities

  • NFC One-touch functionality, Wi-Fi®®

Power Consumption (Camera Mode)

  • Approx. 1.4 W with LCD monitor and Approx. 1.5 W with viewfinder (CIPA standard)

Battery Life (CIPA, Still Images)

  • Up to 390 shots/195 minutes3

Playback Functions

  • BRAVIA Sync (Control for HDMI);Auto Orientation;Slide Show;Forward/Rewind (Movie);Delete;Protect;Motion Shot Video;Beauty Effect;9/25-frame index view

Size & Weight
Dimensions (W x H x D)

  • 4.02 x 2.29 x 1.39 in


  • 7.69 oz (body only), 8.64 oz (with battery and media)


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